Broadcasting and Journalism
His company Simon Mapletoft Media is gaining a growing reputation for the production of high quality film for use on the web and on screens at many racecourses in the north.
Simon also writes articles and form analysis for attheraces.com and can regularly be heard giving his views on Alan Brazil’s Sports Breakfast on TalkSPORT.
He also provides PR, marketing and copywriting services to racecourses and racing organisations and, as a successful racehorse owner in his own right, is currently working closely with Great British Racing to encourage more people into ownership via stable visits to top yards.
As a form expert, he specialises in Flat racing, and is the country’s acknowledged
authority on All-Weather racing, writing a racing Blog for BlueSq.com
throughout the past two winter seasons. He publishes the popular, annual All-
Weather Guide and was the All-Weather columnist for the weekly newspaper
Raceform Update from 1994 until its closure in 2010.
Simon was also a key presenter on the ground-breaking internet radio station
William Hill Radio from 2007 to 2012 and has also written form analysis for the
Racing Post Spotlight team, Raceform on Saturday and Teletext. His association
with Teletext began when he wrote a long-standing column for one of the top
jump jockeys of his era, Steve Smith Eccles.
Simon’s first break in television came as a regular pundit on the original Racing
Channel in the Nineties. Then, in 2002, he became a presenter on the original
Attheraces, and made appearances on Channel 4 Racing and The Morning Line,
as well as presenting Channel 4′s Lunchtime Trifecta programme.
Before immersing himself in the world of horse racing, Simon was sports editor
at the Mansfield Chronicle Advertiser, and as a football broadcaster was a
member of the BBC Radio Nottingham sports team that won a Sony Radio Award.
He was the station’s Mansfield Town correspondent, making around 650 live
broadcasts, and also reported on Nottinghamshire County Cricket Club.
Simon has enjoyed considerable success as a racehorse owner and syndicate
manager. Despite working with limited budgets, his natural eye for a horse has
enabled him to find and manage the winners of 40 races on the Flat and All-
His biggest achievement as an owner so far was the victory of filly Coconut
Squeak in the Listed EBF Boadicea Stakes at the Champions’ Meeting at
Newmarket in 2005. Trained by Stef Liddiard, she was bought for only 12,000
Guineas at Doncaster Sales after winning a claimer as a two-year-old.
Other notable performers in Simon’s familiar orange and purple checked silks
include Tyzack, who notched up five consecutive handicap victories after a
spell as a lady’s hack, and Treason Trial, who won two consecutive runnings of
York’s traditional end-of-season stayers’ handicap in 2004 and 2005.
Sprinters have provided Simon with the majority of his winners, but it was the
flying filly Wibbadune who became his winning-most buy when she rattled up
six wins in less than a year in 2007/8 – three on turf and three on sand.
Another speedy filly, Lady Protector, also won three times and was third in a
valuable handicap at Glorious Goodwood for trainer John Balding – not bad for a
cast off who cost just 3,400 guineas at the Newmarket Sales.
Namir’s three victories – two of them at Pontefract – all came on turf, while
Mind Alert proved to be a remarkably consistent All-Weather handicapper,
winning on the Polytrack at Lingfield and twice on the Fibresand at Southwell for
Simon’s first winner was filly Charm Offensive at his local track, Southwell, in
2003. Trained by his Sherwood Forest neighbour Roy Bowring, Simon bought
her for only 2,500 guineas at Tattersalls Sales in Newmarket,.
Qualified to train racehorses, Simon is an accomplished horseman and has
competed in showjumping and eventing on his own horses for many years.
Following a long break from competitive riding, he recently made a comeback on
his new horse Ragador, a former winning chaser, and continues to ride him when
time permits – just for fun.